News & Blog

4 Ways to Use Social Media in Public Relations

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1. Include Social Sharing With Press Releases Support and extend the message from your press release via social sharing. Meet journalists where they do their research – on Twitter and Facebook, rather than flooding their inbox. 2. Ask Executives to Publish on LinkedIn When CEOs or other executives actively engage with professional colleagues and customers,…

Focus attend The Integrated Live Conference

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Charlie, Sami and Henry from our digital team attended the Integrated Live conference at the Excel centre last week, to listen to many insightful and inspiring business speakers. Below we’ve consolidated the top three discussion points that we think you should know about. Twitter Is Dead, What Is Next? – Goat Agency Tweets are in decline…

Employees of the year announced!

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This morning our Managing Director, James Mercer announced the four employees he feels have gone above and beyond the call of duty for Focus Integrated. Each employee has shown immense hard work and commitment and is a worthy winner for 2016. Kerrie our Office Manager was presented with the first award because of the way she…

Top 3 Social Media Marketing Trends

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1. Live streaming video This trend is changing how we share our stories, live events and educate. It is another way to engage with your audience. It can also be a new way to build trust and credibility online with authentic unfiltered content. 2. Chatbots Chatbots are a conversational agent that is designed to simulate…

Email Marketing – How to stay relevant

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By the end of 2016, it’s predicted that there will be 4.6 billion email accounts. To stay relevant you have to adapt to your customers, here’s how to perfect your email marketing strategy. Motion In 2016, emails with videos and GIFs will capture more engagement than static emails. Video – By 2017, video will control…