Casino operator Genting Casinos UK has witnessed double-digit growth in visitors to its website since being relaunched. Supported by a search engine optimisation strategy, there has been an increase in visits of 40% to gentingcasinos.co.uk compared to the same period last year. Improved landing pages and on-page content have helped to boost the average time each visitor spends on the website by 14% and raise the average number of pages viewed per visit by 13%.

Six employees from Focus Integrated Marketing Communications spent the 30 days of November cultivating moustache masterpieces to raise awareness of prostate and testicular cancer. In addition to being walking, talking advertisements for men’s health, the ‘Focus Integrated Mo Bros’ raised £365 for charity through donations from colleagues, friends and family.

Directors and managers from leading local businesses met last week to discuss the economic issues facing the region and hear advice from a panel of expert speakers. The Hays Suffolk Leadership and Networking Forum, which took place at Ipswich Town Football Club, was opened by inspirational Gold medal Paralympian Danny Crates.

Essex-based creative agency Focus Integrated Marketing Communications has bolstered its management team with the strategic appointment of a Creative Director. Jason Riley has joined the company to lead a team of six offline and online design specialists and provide creative direction for all client accounts.

Three work experience students from schools and colleges in Essex and Suffolk have designed their own fashion ‘app’ aimed at image conscious female teenagers. After conducting market research using social media channels including Facebook and Twitter, the trio found a gap in the market for a fashion styling ‘app’ which suggests outfits based on the individual body statistics, age, budget and favourite high street shops of consumers.

10 weeks in training, a 60 mile bike ride and a target to raise thousands of pounds for charity. That was the challenge undertaken by a cyclist from Essex aiming to help a young girl suffering from cystic fibrosis. On Sunday 7^th August, Ben Tucker, Account Director at Feering-based Focus Integrated Marketing Communications, pulled on his helmet, padded shorts and SPDs and set off from Glemham Hall near Woodbridge, Suffolk to begin the challenge of cycling 60 miles around the tranquil Suffolk countryside.

Leading creative agency Focus Integrated Marketing Communications recently developed a national marketing campaign for one of the UK’s largest house builders. The ‘Get A Move On’ campaign for Taylor Wimpey was rolled out at the beginning of May and can now be seen in national newspapers, magazines and at development sites across the country. This is the latest creative campaign designed and implemented by Focus Integrated Marketing Communications, which has been working with Taylor Wimpey since 2002.

An Essex-based creative communications agency has educated 50 business leaders from East Anglia, London and beyond on social media strategy. The seminar, which was hosted on Friday 18th March by Focus Integrated Marketing Communications, also discovered that despite 82% of businesses having a social media presence, 64% do not have a social media strategy in place.