Cromwell Place — a development of stylish townhouses and apartments in Clerkenwell, London — needed a suite of integrated marketing materials to match the high-quality of the contemporary properties.

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The client said...

“This development has been a very exciting project and one we knew would suit the creativity at Focus. The brochure and website epitomise the contemporary houses and apartments being built. Both the brand and the integrated marketing strategy being put in place by Focus sit entirely in line with the target market.”
We produced a hard-backed brochure in a branded slip case (a shortlisted finalist at the Estate Gazette Property Awards 2009). To complement the print, we created a web design that implemented rich media, including Flash video, providing an ideal microsite for the delivery of detailed site information. Users were able to view floorplans and dimensions of the properties, as well as check availability.

Taylor Wimpey New Homes

Crimestoppers

Burglary campaign

Focus Integrated has been developing a web application that enables a client to take control of their own marketing collateral.

Marie Stopes

Talking Bollocks

‘Talking Bollocks’ provided a humorous and engaging concept to dispel myths about vasectomies and give Marie Stopes – the international sexual health charity – greater awareness.

Crimestoppers

Tackling Drugs Week

It’s a tough message that needs to get to the right audience: stop drugs destroying communities.

Genting Casinos

Casino photography

We were commissioned to photograph the five London clubs of Genting Casinos UK, producing images that would reflect the luxury, style, glamour and excitement of these very individual establishments.

Monitor Audio

Rock Awards

Monitor Audio needed a video to run on their website which promoted their involvement in a special auction raising funds for ChildLine.

e2v

e2v Brand Book

Focus Integrated developed an easy to navigate, comprehensive brand book for e2v.

Taylor Wimpey

Cromwell Place

Cromwell Place is a development by Taylor Wimpey of stylish townhouses and apartments in Clerkenwell, London.

Essex Police

Neighbourhood Policing

We were asked by Essex Police to create a brand for their area’s Neighbourhood Policing programme. It needed to work at a local level but also underpin key national policing principles.

Christie + Co

Punch Taverns

With all 308 Punch Taverns throughout the UK available for purchase, Christie & Co asked us to design individual campaign concepts to promote the opportunity.

Harpers

Quarterly campaign

Harpers Fitness operates 70 centres across the UK. Their needs combine integrated online and offline solutions which Focus can provide.

ICS

ICS brand development

The Institute of Customer Service (ICS) is the UK-wide professional body for customer service, and they work with some of the world's best-known brands.

Swan Housing

Social media campaign

Swan Housing wanted to achieve additional awareness of their brand, drive more traffic to their website and achieve more sales.

  • Burglary campaign
  • Talking Bollocks
  • Tackling Drugs Week
  • Casino photography
  • Rock Awards
  • e2v Brand Book
  • Cromwell Place
  • Neighbourhood Policing
  • Punch Taverns
  • Quarterly campaign
  • ICS brand development
  • Social media campaign